June 24,
2009
MSM: More
of the Same Mush
It’s easy to get confused. Until bloggers started disparaging
“Mainstream Media”, I always thought “MSM” was a gay guy
thing in the Personals.
One can only imagine the quandary for a gay guy blogger. Does
he place his “MSM” ad in the “MSM”?
This is not LGBT (Lesbian, Gay, Bi-Sexual, Transgender)
bashing, by the way. Let’s leave that to the conservatives
and those who pander to their homophobic bigotry, the ones
who don’t even know what “LGBT” means.
No, this is media bashing and not the kind we hear constantly
from the aforementioned conservatives who believe those of
us who cover the news have our own bias against them.
People who know me have heard of my fantasy TV live shot.
Yes, it’s weird to have TV live shot fantasies, but that’s
for me and a therapist. In any case it goes like this:
Anchor: “And now for a live report on what these latest
Washington developments mean, we go to Bob Franken. Bob,
what does all this mean?”
Me: “Nothing Heather. Not a damned thing.”
It’ll never happen. It’s no more likely than reasoned
discussion replacing the name-calling shout fests that we in
the TV news biz call debate. What better way to entice the
viewing audience between commercial breaks than to replace
information with lowest-common-denominator info-emotion?
For more serious reporting, we need our newspapers. Remember
them, those off-line thingies that you could hold while you
looked for something you didn’t know about since yesterday?
Don’t you love their anonymous sources – the unnamed
insiders, real or imagined, who give their self-serving
quotes to fill out the stories? It is true – we need these
people to help shed light on what goes on out of sight,
where everything of consequence goes on.
The self-promoting news releases from those in power and
those with power over them are embellished by the
not-for-attribution quotes. The problem is these “sources”
have their own agendas. The desperately ambitious reporter
is, nevertheless, perfectly willing to gobble up these
crumbs and ignore why someone was scattering the tidbits.
Because people have gotten suspicious, journalists are now
required to contrive a reason the source doesn’t want to be
named. It goes like this: “A person familiar with the
meetings, who is not authorized to speak to the press,
described them as ‘intense’”. Something like that.
But I’m having another fantasy (Quick, call my therapist!!).
Someday, in the interest of real full disclosure, the
disclaimer will be totally honest: “A person, who is not
authorized to speak to the press because he has no knowledge
of the discussions and no connection whatsoever to the
issue, other than a political agenda and profit motive,
described the latest incremental move as ‘alarming’”.
Again: It ain’t gonna happen. Washington insider journalists
need prose like that to grease their publications’ roads to
irrelevance. After all, we can’t leave that entirely to
Twitter.
As mentioned earlier, many of us still like the tactile
experience of our papers. They give us something to grasp
while we try to grasp why we care about the content.
Twitter tweets will never fully replace that experience.
Unless, of course, we change the way they’re
delivered. Maybe they can come to our homes in a fortune
cookie.
How about a slogan like “Your world in a 140 letters or
less”? Oh, I forgot, we’ve had that for years with the
television sound bite.
Come to think of it, what we have today is the same silliness
spread over different platforms. ”MSM” could also mean “More
of the Same Mush”.