David J.

Pollay

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June 9, 2008

Don’t Play E-mail Lottery

After I waved goodbye to Dawn and the girls as they headed off to school, I went back into the house, grabbed my cup of tea and sat down at the computer. I went straight to my four e-mail accounts and started reading all the e-mail that had arrived over night. Thirty minutes later, I had responded to just a third of them: I had to stop to drive to my office in time for a meeting. But as I made my way downtown, I was still thinking about the e-mails I had read, but not answered. I was not focusing my energy and creativity on my goals for the day. I had broken my rule.

How many of you do this every day? How many of you sit down at your computer and say, “Let’s see what I have waiting for me today?” And when you’re honest with yourself, you catch yourself hoping that the e-mails are not delivering bad news or problems for you. Most of you follow this routine from time to time, and many of you do it every day.

And here’s what you’re doing. You are downloading other people’s priorities. You go into your day without a plan. You have not committed to an agenda. You bow to the concerns of others, regardless of their relative importance.

And each e-mail comes with an attachment – the mood of the sender. Senders always convey their moods in their messages: They transmit their worries, anxieties, frustrations, anger and impatience. Thankfully, some senders also communicate joy, gratitude, optimism and excitement.

But hoping that good news will appear each time you open your e-mail is like playing the lottery: You secretly hope one of the e-mails is holding your winning ticket number. 

Now, there’s nothing wrong with e-mail. It is a vital form of communication. It allows us to connect with people all over the world inexpensively and almost instantly.

The challenge is that if you have not outlined what you must accomplish during the day to advance your goals and dreams, you will get caught up in everyone else’s priorities. You will push your goals off to another day while you handle the requests of others. Following this strategy, you will never build the momentum you need to live your best possible life.

And it’s not just about you. When you fail to make progress in the key areas of your life, you feel frustrated and disappointed. And when you feel this way, you create a wave of negative energy that touches many people: Your colleagues, your customers, your friends and your family will be affected by your negative emotions.

Follow my rule instead: Have a plan before you open your e-mail.

Grab your morning beverage and review your goals. And then ask these questions:

1.       What’s important to you?

2.       What will help you move closer to achieving your best possible life?

3.       And what must you accomplish to delight your customers and satisfy your stakeholders?

Then look at your week and set your priorities for each day. Come up with a list of people you must call and people you must e-mail. And decide on the best order to complete these tasks.

Then with your plan in hand, it’s safe to open your e-mail. You can determine if anything has arrived that trumps something on your priority list. If it does, slide it into place. If it does not warrant your immediate attention, wait until the end of the day to respond.

Respect your own priorities. Believe your goals are worth pursuing. And remember that there are people counting on you to succeed.

Don’t play e-mail lottery. Set your own agenda and enjoy every day.

David J. Pollay is the author of “Beware of Garbage Trucks!™ - The Law of the Garbage Truck™ (www.bewareofgarbagetrucks.com).” His book, The Law of the Garbage Truck™, is due out this Fall. Mr. Pollay is a syndicated columnist with the North Star Writers Group, creator and host of The Happiness Answer™ television program and DVD, and an internationally sought after speaker. He is the founder and president of The Momentum Project, LLC (www.themomentumproject.com).

© 2008 David J. Pollay. Distributed by North Star Writers Group. May not be republished without permission.

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